Honda's Project Drive-In Increases Support of Threatened Theaters: Delivery of Digital Projectors Raised to Nine

Based on the overwhelming response from fans and communities across the country for Project Drive-In, Honda is adding four more digital projectors to its national effort to save drive-ins facing closure due to the end of 35mm film distribution.  This brings to nine the total number of drive-in theaters aided by the program. Voters can continue to visit www.projectdrivein.com to help determine which of the remaining 116 participating drive-ins, will be awarded one of the four additional digital projectors.

The four additional winning theaters will be announced on Sept. 23. Christie Digital Systems USA, the largest manufacturer of DLP Cinema® projectors, supplied of the all projectors for Project Drive-In and contributed two of the four additional projectors for this renewed effort at no added cost to Honda's program.
Thanks to the more than two million votes already received at projectdrivein.com five drive-in theaters (in alphabetical order)—99W Drive-In (Newberg, Ore.), Cherry Bowl Drive-In (Honor, Mich.), Graham Drive-In (Graham, Texas), McHenry Outdoor Theater (McHenry, Ill.) and Saco Drive-In (Saco, Maine)—will receive a digital projector donated by the automaker.
As 35mm film distribution comes to a close at the end of this year, hundreds of additional drive-in theaters risk potential closure because of the costly switch to digital projection, estimated at $75,000+ per screen. Project Drive-In launched on Aug. 9 by Honda to raise community awareness of the plight of drive-ins, award digital projectors to drive-ins and to provide simple ways for people to get involved in an effort to ensure that this historic part of American cinema and car culture continues to lives on. 

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Cast Your Vote as The Honda Battle of the Bands Returns for its 12th Year

It's back - the polls are open and tickets are on-sale now, for the 2014 Honda Battle of the Bands Invitational Showcase. For 12 years, the top Historically Black Colleges and Universities (HBCU) marching bands have participated in this music performance program, which begins with a month-long voting process where fans help determine which eight bands will make it to the Invitational Showcase, held at the Georgia Dome in Atlanta, on January 25, 2014.

Fans can purchase tickets starting at $10 and begin voting for their favorite participating HBCU marching bands now, by visiting HondaBattleoftheBands.com, until October 9, 2013 at midnight Eastern.

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Honda Demonstrates Advanced Vehicle-to-Pedestrian and Vehicle-to-Motorcycle Safety Technologies

Honda demonstrated two experimental safety technologies aimed at reducing the potential for collisions between automobiles and pedestrians and between automobiles and motorcycles last week.

These advanced Vehicle-to-Pedestrian (V2P) and Vehicle-to-Motorcycle (V2M) technologies, while still in the research and testing phase, demonstrate Honda's vision to advance safety for all road users, including pedestrians and motorcycle riders, as well as automobile occupants. These new technologies are part of a comprehensive effort being undertaken by Honda to develop leading-edge safety and driver assistive systems that can help predict and avoid traffic accidents through advanced sensing and communications technologies.

Check out the video below:

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